This one was for my niece, for her first birthday. It's the first time I've done one that is action-packed. I actually constructed this two ways. The first, and the one pictured, involves untying the ribbon and the cupcake wrapper folds out and you can see the copy.
The way I decided to do it in the long run, was a bit different.
I made the wrapper permanent, and made the cupcake a separate piece that you slid out of the wrapper. It looked the same as the final product (top pic), but Mark felt like it was a stretch to expect the casual recipient to understand they were supposed to untie the bow. So I changed the design!
This was not a Cricut project. I handcut each piece and then bordered it with the Stickles glitter glue.
Also, just to let you know, you'll get much cuter bows/knots, if you tie your ribbon upside down. Flip the whole thing over, tie your bow, and then you'll see what I mean. I don't know why, but it just turns out better.